Good Morning Reader,
One of the most humbling lessons entrepreneurship teaches again and again is this: You don’t know as much as you think you do.
A few weeks ago, I ran a webinar.
I believed I had done everything right. I prepared thoroughly, delivered value, and even got great feedback.
But the conversion?
Not so great.
And I’ll be honest with you.
A friend had offered me some advice beforehand, something he’d learned from experience, a small tweak that might make a big difference.
I didn’t take it.
Why?
Because I told myself it felt too “salesy.”
In hindsight?
It wasn’t salesy. It was strategy.
It was wisdom.
I chose familiarity over feedback, and I paid the price.
Afterwards, I looked at my COO and said,
“There’s still so much I have to learn.”
And in that moment, it wasn’t failure, I felt it was growth.
Each time I admit I don’t know, I give myself permission to evolve beyond who I was yesterday.
I work with senior leaders and founders who manage 8- to 9-figure budgets, lead global teams, and shape major industries.
It would be very easy to get caught up in my hype.
To start believing, I always know.
To confuse experience with expertise in everything.
But that’s the danger zone.
That’s when leaders plateau.
That’s when people become untouchable, unreceptive, and eventually, irrelevant.
The moment I believe I’ve mastered it all, I stop leaving room for anything new.
You Don’t Have to Know to Lead, You Just Have to Be Open
In your life, you’ve probably experienced the same thing.
There are areas where people come to you for answers, where you’re respected, even revered.
It’s in those very spaces that staying open is hardest.
Because we fear what it might cost us to say:
“I’m not sure.”
“I missed that.”
“I still have learning to do.”
But those statements don’t make you weak.
They keep you growing.
As a parent, a husband, a friend, a coach, and in every part of my life, the only reason I’ve continued to evolve is because I’ve stayed open.
Open to feedback.
Open to challenge.
Open to the unknown.
This Week’s Reflection
→ Where in your life are you defaulting to certainty instead of curiosity?
→ What feedback have you ignored because it challenged your comfort or pride?
→ And how might admitting what you don’t know unlock the growth you’ve been craving?
Staying open isn’t a weakness.
It’s the protection against stagnation.
It’s the doorway to evolution.
It’s what keeps you becoming.